Content Marketing Formats Used in North America
Because video works. It’s the most effective and efficient way to deliver the message about your organization, your offerings, your customers, and (quite frankly) why you’re best suited to help prospects, customers, and other interested parties.
Video has now become the number one communication vehicle for marketers. More importantly though, YouTube is where you can best deliver your value proposition and have your target audience take action.
“Watching video content on computers has become just as popular as watching video content on television among online consumers.”
Nielsen, Multi Screen Video Report, May 2012